Case Study

Infotopic Digital

The Challenge

Create a smart tourism solution that personalizes visitor experiences through open data and artificial intelligence.

Beneficiary

Infotopic Digital – a tech company focused on data-driven tourism innovation.

Delivered by

Iceberg+ via Smart City Living Lab – providing access to open data infrastructure, user testing scenarios, and the TRL-based development toolkit.

The
Solution

Engine using AI

Developed a recommendation engine using AI, integrated with city-level open data streams.

Real-time tourist data

Platform collected and processed real-time tourist data: locations, preferences, events.

Iterative testing

Iterative testing through Living Lab validated usability and effectiveness of the algorithms.

The Smart City Toolkit guided refinement from conceptual stage to working prototype.

The
Impact

Increased platform engagement through more relevant suggestions.

Enabled cities and tourism operators to manage flows and enhance visitor satisfaction.

Provided a scalable solution ready for deployment in other urban tourism contexts.

The
Timeline

2023

Co-creation and pilot testing

2024

Final validation and public sector integration readiness

The
Results

Infotopic Digital transitioned from a concept to a validated product, capable of supporting smart urban tourism strategies through user-centered design and real-time analytics.

-

OUT

SMART THE MARKET

THINK THE STRATEGY

DO THE STATUS QUO

SMART THE MARKET

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