Bridging the Gap in R&D Commercialization

The Challenge
Many university researchers and students lack training in intellectual property (IP) and commercialization. SMEs often struggle to collaborate with academia due to a mismatch between research outputs and market needs.
Existing programs are fragmented and hard to scale.
Beneficiary
Primary: University students, researchers, and academic innovation teams.
Secondary: SMEs, innovation hubs, accelerators, and tech transfer centers.
Delivered by
The SUCReD project was implemented by CUT, UoI, UMFST, CreateHub, KiNNO, and ICEBERG PLUS SRL. Iceberg+ led implementation in Romania, coordinating stakeholder outreach, supporting curriculum adaptation, and ensuring tools were relevant for local SMEs and academic actors.
The
Solution
Digital course
Developed a multi-language, self-paced digital course on R&D commercialization.
Sustainability
Created a 'train-the-trainer' model for sustainability.
Partnerships
Facilitated structured partnerships between universities and SMEs.
The
Impact
Over 180 students and researchers trained.
18 trainers certified across partner countries.
12 organizations adopted the course in their innovation programs.
Strengthened the digital learning infrastructure and expanded commercialization capacity.
The
Timeline
Year 1
Curriculum development, digital platform setup, and initial training.
Year 2
Expansion to ecosystem actors and institutional adoption.
The
Results
Standardized training materials adopted by universities and innovation hubs.
Improved readiness for commercialization among academic stakeholders.
Strengthened cross-border collaboration for knowledge transfer.
OUT
SMART THE MARKET
THINK THE STRATEGY
DO THE STATUS QUO
SMART THE MARKET
For startups, SMEs, academia, authorities.
For Bold ones.