Case Study

Bridging the Gap in R&D Commercialization

The Challenge

Many university researchers and students lack training in intellectual property (IP) and commercialization. SMEs often struggle to collaborate with academia due to a mismatch between research outputs and market needs.

Existing programs are fragmented and hard to scale.

Beneficiary

Primary: University students, researchers, and academic innovation teams.

Secondary: SMEs, innovation hubs, accelerators, and tech transfer centers.

Delivered by

The SUCReD project was implemented by CUT, UoI, UMFST, CreateHub, KiNNO, and ICEBERG PLUS SRL. Iceberg+ led implementation in Romania, coordinating stakeholder outreach, supporting curriculum adaptation, and ensuring tools were relevant for local SMEs and academic actors.

The
Solution

Digital course

Developed a multi-language, self-paced digital course on R&D commercialization.

Sustainability

Created a 'train-the-trainer' model for sustainability.

Partnerships

Facilitated structured partnerships between universities and SMEs.

The
Impact

Over 180 students and researchers trained.

18 trainers certified across partner countries.

12 organizations adopted the course in their innovation programs.

Strengthened the digital learning infrastructure and expanded commercialization capacity.

The
Timeline

Year 1

Curriculum development, digital platform setup, and initial training.

Year 2

Expansion to ecosystem actors and institutional adoption.

The
Results

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Standardized training materials adopted by universities and innovation hubs.

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Improved readiness for commercialization among academic stakeholders.

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Strengthened cross-border collaboration for knowledge transfer.

OUT

SMART THE MARKET

THINK THE STRATEGY

DO THE STATUS QUO

SMART THE MARKET

For startups, SMEs, academia, authorities.
For Bold ones.